What is the difference between a reseller and a retail customer?

As a reseller, you benefit from several additional options:

• better and competitive prices; the more revenue you generate, the higher the discount you get
• notification mails about renewals or inquiries are sent only to you
• ICANN WDPR mails are sent in your name (we are using your address as sender)
  
• you are managing all your customer's domains within your portfolio; however, if needed or if you want to, you may let your customers - or only some of them - manage their domains on their own
• several tools are available free of charge (WHMCS, HTTP API, rpanel.io, web frontend, email gateway, OT&E test platforms)